Issue No. 001 · Los Angeles

We know what we are.

Luxury streetwear for light-skinned and mixed Black people. Heavyweight pieces for the ones who were told to choose, and stopped explaining.

We know what we are ✦ No percentage required ✦ Light, by design ✦ Of both. Entirely. ✦ We know what we are ✦ No percentage required ✦ Light, by design ✦ Of both. Entirely. ✦
New colors · Issue No. 001

Twenty-three colorways. One answer.

Butter, Khaki, Pepper, Espresso, Hemp, Bay. Same heavyweight tees, more ways to wear the line.

Celeste, Nia, Dre and Elijah laughing against an Arts District wall in the new Butter, Khaki, Pepper and Espresso House tees
The question

Profiled as Black by the world. Questioned by our own.

“What are you?” “You’re not really Black.” “Post your DNA test.” If you are light-skinned or mixed, you have heard every version of it, from strangers, in comment sections, at the cookout.

Most of us learned to shrink. Some of us spent years embarrassed by our own skin. Light Skin Army is where the audition ends.

At ease

Comfort in our own skin.

Every shade of light, every texture, worn without apology. This is what it looks like when nobody asks you to explain.

Two men in Ivory Whole tees sitting on a brownstone stoop in late-afternoon sun
Portrait of Nia, a light-skinned Black woman with voluminous curls, in an Ivory tee
Portrait of Dre, a light-skinned Black man with twists and a full beard, in an Ivory tee
Five hands of different light skin tones stacked together in unity, from very fair to honey, with freckles and a gold signet ring
Portrait of Simone, a light-skinned mixed Black woman with loose waves, in an Ivory tee
Back view of a model wearing the No Percentage tee in Moss, reading NO PERCENTAGE required.
In our skin

At ease in every shade of us.

Freckles, veins, late sun, open shade. The skin people asked us to explain is the skin we dress, and we wear it like it was always ours. Because it was.

Six light-skinned and mixed Black arms side by side, from very fair to light olive-tan
Freckled forearms and hands resting on a knee in warm side light, an Ivory Loud and Proud tee above
Nia with eyes closed and head tilted, warm light on her neck and collarbone, wearing the Ivory Whole tee
Marcus lifting his freckled face to the late sun, eyes closed, in the Loud and Proud tee
Elijah, a man with albinism, relaxed in open palm shade in the Light By Design tee
Very fair hands with a gold signet ring adjusting the hem of a black tee in soft window light
Dre and Simone walking barefoot at the Venice Beach waterline at golden hour, laughing
Celeste, Nia and Elijah lounging on a downtown Los Angeles rooftop at dusk under string lights
The Manifesto

They asked what we are.
We stopped answering.
No percentage required.

Not because we don’t know. Because we always have.

What the House gives you

Wear the answer. Skip the argument.

i.

Built to outlast the conversation.

Heavyweight, garment-dyed cotton in a relaxed cut that sits clean. It holds its shape wash after wash.

ii.

Said once, so you never repeat it.

Every piece carries a line from the House. You walk in already answered.

iii.

Made the moment you order.

Printed on demand and shipped to your door, tracked, anywhere in the US.

Light, by design.

Issue No. 001 is allocated in limited numbers. When it is gone, it is gone.

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